Apart from working as a publicist, event producer and PR consultant, FORDHAM PR founder Glenda Fordham is also a freelance journalist, published author and guest lecturer on effective marketing, publicity and promotions for film and television at various Ontario colleges & universities.
Born in England, Glenda actually grew up and was educated in Perth, Western Australia. Although her early career was as a stage actor/singer (see footnote below), she quickly moved into writing, directing & producing cabaret shows, then in the early 1980’s was appointed business manager and agent for Yuk Yuk’s Komedy Kabaret, Toronto’s now-legendary comedy nightclub. Within 5 years, Glenda helped build Yuk Yuk’s into a multi-million dollar chain of clubs across Canada, and developed the club’s talent representation company, Funny Business, into one of the premiere comedy talent agencies in North America.
Throughout the 1980’s and 90’s, Glenda managed and promoted several live entertainment clubs and founded Class Acts Entertainment, an agency specializing in media relations & promotion for internationally renowned comedians and variety performers, as well as producing concerts and cross-country tours for comedy stars Dennis Miller, Gilbert Gottfried and Jimmy “J.J.” Walker, and acted as Canadian media relations consultant for Jay Leno, Billy Crystal, Reba McEntire, Clint Black, Vince Gill, The Monkees Reunion Tour, Men at Work, Crowded House, the legendary Marvin Gaye, The Animals, Lou Rawls, and many others.
Glenda has mentored numerous young Canadian filmmakers, helping launch their indie film production companies and has sat on several film festival awards juries. This led to her appointment as Chair of the Entertainment Business Management program at the Toronto campus of an internationally accredited film and music school (2002-2004).
Due to her depth of knowledge and passion for NASCAR auto racing, in the summer of 2005 Glenda signed a book deal with a leading Canadian publishing house to write on the history of stock car racing and profiles of the hottest drivers. Both books have subsequently been added to the archives at the Canadian Motorsport Hall of Fame. In early 2006, her third auto racing book on the prestigious sport of Formula One was published, and by the end of 2007, she had completed her fourth book, this time on the history of women auto racers (click here for details) www.overtimebooks.com
CURRENT BOOK PROJECT: Glenda’s life-long passion for Cricket has inspired her upcoming 5th book, A Girl’s Guide to Cricket, featuring the history of the game, terminology and rules and most importantly, the hottest, sexiest batters, bowlers, wicket-keepers and all-rounders currently playing the game. Her focus is on the exciting Indian Premiere League which features fast-paced T20 matches and superstars such as MS Dhoni, Sachin Tendulkar, Shane Warne, Dale Steyn, young guns Unmukt Chand, Mandeep Singh and Ashish Reddy plus Sri Lankan legend, Kumar Sangakkara (pictured)
*DID YOU KNOW: Glenda became a footnote in history when she portrayed “Tallulah Bankroll” in the now cult-classic made-for-Canadian-TV movie The Rise and Fall of Tony Trouble. For many years, there was a NYC urban myth that legendary artist Andy Warhol was watching Glenda/Tallulah swing on a chandelier in a scene from the film being aired on Manhattan Cable the evening he died…and in the late 90’s, the myth was confirmed as fact. You can watch the movie here: https://www.youtube.com/watch?v=ZPL6QS33cAQ